Disney’s opinion on mobile advertising…do you agree?

James Smith, VP of online and emerging platform advertising sales for the Disney Interactive Media Group recently conducted a very interesting interview with eMarketer. The conversation touched on a number of topics with the main focus placed on the current and future use of mobile advertising for the Disney groups.
Here are some of the key [...]

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ICANN’s TLD lands them a lawsuit – do you agree?

Earlier in the year I wrote an article about ICANN announcing their plans for the new TLD’s (“.McDonalds, .com, .net, .gov” – spot the odd one out!.)
In the article I mentioned the numerous concerns that could cause a lot of problems for a lot of companies. The Interactive Advertising Bureau had similar concerns as me [...]

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Business Brief: North Korea

Is North Korea a good country to do business in now?
No.
Here’s why.
North Korea is a closed communist country and remains one of the world’s most secretive nations. Its nuclear ambitions are a source of concern to the international community and the State’s unwillingness to curtail to Western demands has made it a pariah nation. Tensions [...]

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Christmas competition for Global Guru players…a gift from Conversis!

Conversis is a leading UK-based translation agency providing translation and localisation services to international businesses around the world, but that’s not all we do!
We also LOVE to make our customers and friends very happy which is why earlier this year we launched Global Guru – an online game testing peoples international business and cultural knowledge. [...]

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Exciting news…and exciting times!

Gary’s thought for the month
Earlier this month I was both delighted and privileged to be elected on to the Board of the Globalization and Localization Association (GALA) to serve for 2012 and 2013. In particular, to be chosen by the members of the organisation was particularly gratifying. GALA is the leading trade association for the [...]

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