Facebook Ads Aren’t Going Away – So Learn How To Use Them!

In 2011 Facebook will sell $2.2 billion worth of ad space, putting it in third place globally behind Google and Microsoft, according to Emarketer.
In fact Facebook ads are becoming so popular that yesterday Microsoft, Yahoo and AOL announced that they have joined forces to advertise on each other’s sites, to help win back some of [...]

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Top 5 social media campaigns of 2010

At the end of December, iMedia Connection published its list of the year’s top five social media campaigns.
I like the list because it encompasses a truly wide variety of approaches, from one-man bands with no budget to big budget organisations using innovative approaches.
I won’t spend a lot of time regurgitating the content, because it’s a [...]

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Tech brands the most valuable (and worth investing in)

Posted: 07 June 2010

Technology brands have dominated a list of the top 100 global brands as entrants from all four BRIC nations make the list for the first time.
The Millward Brown Optimor BrandZ Top 100 Most Valuable Global Brands report listed tech brands Google, IBM, Apple and Microsoft as the top four most valuable global brands.
And for the [...]

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